This really is crazy. Last Wednesday, The Big Apple Times reporter Catherine Saint Louis wrote her “Men’s ‘Shapewear’ Is really a Retail Hit” article, simply reporting that retailers have enjoyed stronger-than-anticipated 塑身衣. Since then, I’ve read a minimum of 50 other articles that rehash and refer straight back to her story. (like I’m doing here ironically).
Should I encapsulate the points of the story, they may be:
Neiman Marcus is reporting that Spanx for males can sell incredibly well. Sometimes, these are sold out waiting around for more inventory.
Starting this month (June 2010), Spanx for guys will be available too at Bloomingdale’s, Saks Fifth Avenue and Nordstrom, as well as Web sites like freshpair.com
Michael Kleinmann, the president of Freshpair, declared men’s shapewear “the next big thing”, also stating that Equmen and Sculptees have already been selling quickly
As a result of early success of Equmen, retailers happen to be anxious to begin selling Spanx for males
VP of Men’s Fashion at Saks says Equmen sells equally in addition to Hugo Boss and 2(x)ist
David Whitman, men’s general merchandise manager for Nordstrom says online sales are better yet than retail sales (claiming guys might be a little embarrassed to purchase them directly)
Obtaining the products being marketed as “problem solvers” helps guys get over the mental stigma that they’re actually wearing a kind of a girdle
Some claim that these new men’s slimming/shapewear shirts assist in improving posture, eliminate lower back pain, and solve the improper fitting undershirt problem which has plagued traditional undershirts for such a long time
Everyone generally seems to joke about being caught wearing compressing undershirts at the gym, or god forbid facing your date
A Few Things I find astonishing is, and possibly simply because I’ve been following men’s shapewear more than 1.5 years, is when very narrow minded individuals are being about the men’s shapewear ‘revolution’. The majority of it is likely you know, I’m a large fan of my compression/slimming undershirts. As of late a week ago, I have got had the pleasure of trying out and wearing the men’s shapewear products from Equmen, RipT Fusion, Sculptees, Spanx males, Bodymax, Manshape, GC2, Ardyss, Slix, and Firm51. I’ll also soon be trying out the people from Insta Slim and Slim T’s.
I am just very excited that my pals over at these companies are experiencing tremendous success, and Hopefully I have helped be a factor in the growth and acceptance of your new market segment, considering there has been a lot more than 250,000 those who have visited this web site looking for details about men’s shapewear. I also hope that most these businesses carry on and realize exactly the same success over time, because the excitement and newness of the men’s shapewear category levels off.
As I do enjoy wearing my compression/slimming undershirts, I really do so only on occasion. They definitely serve their purpose, and you will discover a benefit to wearing them, but in most cases, they are certainly not a replacement for that undershirts you wear every day, nor are nearly all them affordable enough to let you do so. I’ve heard so many things, I’ll must address them one by one (bear in mind I’m generalizing below):
Selling away from the shelves/Next Big Thing – this can be awesome, although the question I have is will they continue to sell just as much as they may have recently within the long term. Everybody is usually excited every time a new movie arrives, right? But the majority people will view a movie once, or twice at the most. So, will guys just buy 1 or 2 of these kinds of undershirts? Or will these undershirts truly get to be the replacement undershirt? At $50 per undershirt, I am just very skeptical of men’s slimming undershirts overtaking the traditional undershirt market.
Improve Posture / Eliminate Back Pain – while a select few may report that they’ve experienced improved posture and reduced back problems, the vast majority is not going to experience either. This really is mostly marketing hype, and people are buying with it. If you and I are standing facing a brand new plasma tv, and I claim that it’s the most effective picture I’ve experienced, chances are you’ll accept me and believe it’s the best picture you’ve experienced too. People tend to believe whatever they are told.
Take inches off your waist line – again, simply diet and exercise will lessen your size. So don’t enter into this expecting these undershirts could make you skinnier – simply because they don’t. They are doing an excellent job of smoothing, shaping, and flattening your physique. The compression within these shirts might make your waist a hair smaller, but that loss has got to go somewhere, right?
Hard to get these shirts on and off – i’ve read so many articles where authors want to describe, in great detail, exactly what it was like to wear and explode compression undershirts – it’s so overdone, I’m planning to puke. Could they be tougher to acquire on / off then regular undershirts? Undoubtedly about this. But after 1.five years of evaluating men’s shapewear, the majority of them are actually not *that* hard to put on and explode. I’ve been wearing tight/compression workout clothes for years and using a compression undershirt is definitely about the same as wearing compression figure out clothes. If you’re wearing something similar to this, you’re doing the work for a reason, so suck it and quit complaining.
Flattening of your nipples / chest – without a doubt, men’s compression/slimming undershirts will flatten/smooth your chest and also in most every case, will mask any signs of protruding nipples. In reality, they actually do this incredibly well. Nevertheless, based on the harshness of your trouble, you might not want a slimming undershirt. If dexlpky87 have slightly puffy nipples, you might likely find a tight “fitted” undershirt that will flatten out your chest approximately the same. Now, for those who have an even more severe case of man boobage, I might definitely recommend thinking about among the numerous compression/slimming undershirts on the market today.
Getting caught on the date or at the health club wearing one – Come on. If you’re really concerned about this and you’re not intelligent enough to discover a method around these situations, you shouldn’t be wearing a slimming undershirt in the first place. This is simply not and must not be a challenge for people (us) in long term relationships or who are married. After all, in case your significant other does not know you’re wearing one, they’re likely not likely to be your S.O. for quite definitely longer.
Solve the improper fitting/bunching undershirt problem – Really? Now that is definitely plain insulting. For a couple years, some companies have been making stretchy “fitted” undershirts that are great for much even closer to your whole body than traditional box-cut undershirts. Spend anytime here on the webpage and you’ll locate a bunch, and not one of them are compression/shapewear undershirts. Yes, these shapewear undershirts are tight with no, they won’t bunch (because they are tight), but let’s not start saying that 男性塑身衣 are definitely the miracle answer to ill-fitting undershirts because there are tons of others that that and cost a lot less too.
Anyway, I hope the above information helps put all the articles you could be reading about men’s shapewear into perspective. As always, I welcome your comments and questions!